Sleep Week is here, so it's time to evaluate your nighttime routine and optimize it for the best rest possible. Luckily, plenty of retailers are celebrating this week by offering limited-time discounts, so I've rounded up the best Sleep Week deals to browse below.
Of course, mattresses from big and small brands are currently on sale, including our recommendations from brands like Leesa, Bear, and more. Additionally, premium sheets and pillows from Coop Sleep Goods, Brooklinen, and Sijo are discounted for the occasion. It's the perfect time to update your sleep setup while saving a little extra.
If your bed is already perfect, don't miss the chance to upgrade with some of our sleep favorites, such as Hatch's Sunrise Alarm Clocks and Levoit's Humidifiers. Additions like these make a serious difference in sleep quality and should not be underestimated, especially at deal prices.
Keep scrolling to find the best Sleep Week deals below, and keep tabs on this story as the days continue for regular updates on the discounts. For more mattress savings, check out my roundup of my favorite Sleep Week mattress deals.
Sleep Week sales roundup
The best Sleep Week deals of 2025
When it comes to Sleep Awareness Week, you can expect deals on mattresses, sheets, pillows, and sunrise alarm clocks. Though they aren't all the deepest discounts of the year, they're better than prices between events like this and public holiday events, making it worth checking out if you need a new bed or comforter.
Mattress deals
The memory foam of the Bear mattress, combined with Celliant technology, makes this a great bed for active folks looking for some rest and recovery.
The Leesa Sapira Hybrid Mattress provides great edge support and motion isolation. Its mix of memory foam and pocket springs produces an average firmness, making it an outstanding solution for back pain sufferers of any sleeping style. Save an extra $25 with our exclusive promo code INSIDER25.
A premium version of Birch's original mattress, the Luxe features a plush Euro top to add even more comfort to the natural latex layers.
The EcoCloud Mattress by WinkBeds features responsive latex foam and zoned support for a luxurious plush feel ideal for side sleepers.
With medium-firm support and pressure point relief, the Midnight Mattress is best for side sleepers or sleepers who toss and turn.
Bedding and pillow deals
The Rest Evercool comforter is one of the coolest and most versatile options we tested, offering exceptional breathability and a silky-smooth feel in various colors and sizes, ensuring a sweat-free and comfortable night’s sleep.
These hypoallergenic eucalyptus sheets are eco-friendly, super-cooling, and softer than silk.
The Beckham Hotel Collection Gel Pillows are an inexpensive option that still offers a comfortable, supportive night's sleep. They are soft and stackable, sleep relatively cool, are machine washable, good for stomach and side sleepers, and hypoallergenic.
If you tend to sleep hot, the Zoma Sleep Body Pillow can keep you cool and comfortable throughout the night.
Whether you want to knot it up for lounging on the couch, prop your feet on it, or snuggle up for a cozy night’s sleep, the Buffy Wiggle Pillow offers great full-body support. It's also sustainably made.
The Pure Enrirchment heated throw blanket combines peak heating performance with an appealing aesthetic at a mid-range price point, offering the best of all worlds.
This puffy, quilted fleece blanket is pure plush perfection and available in four iconic colorways.
The West Elm Soft Corded Throw is 50 by 60 inches and a blend of cotton and acrylic. It’s soft and lightweight with a subtle texture. Because it’s handwoven, the blanket is dry clean only.
State Cashmere’s fringe throw is made of 100% Mongolian cashmere and is 50 by 60 inches of softness. To care for your blanket, you can hand wash with very gentle soap and use a cashmere comb to remove pills.
Sleep device deals
The Loftie is constantly updating its firmware to provide a unique and healthy wake-up experience with a growing library of pleasant melodies.
The Hatch Restore 3 now features phone-free controls and enhanced sound quality, offering you even more ways to personalize your sleep routine with over 50 sounds and 18 light colors, while minimizing screen time for a better night’s rest.
The Hatch Rest+ is an excellent choice for parents looking to foster healthy sleep habits in their children. It provides gentle light and sound options along with customizable routines, all in a sleek, compact design. It’s also a more cost-effective option than the original Hatch Restore 2.
The Therabody SmartGoggles are heated and massaging for a luxurious pre-bedtime routine.
The Asakuki is perfect for most size rooms, has a large water capacity, and can be controlled from anywhere in the house with its remote.
The Levoit OasisMist 450S Smart Humidifier is a powerful machine with nearly silent operation, which makes it a good fit for larger bedrooms and very light sleepers.
This Levoit Humidifier features a smart humidity sensor to adjust the moisture output and keep your home from being too dry or too humid.
Pajama and sleepwear deals
These stretchy pajamas are breathable and naturally temperature-regulating, making them one of our favorite sets for sleeping in.
As the product name suggests, this GAP slip dress is constructed with Modal. While the material is wool-based, it is breathable and moisture-wicking, and does a nice job of keeping you cool throughout the night.
If you're a hot sleeper, Saxx's DropTemp Cooling Sleep Pants can help you regulate your body temperature at night.
Not only do these bamboo pants feature an elastic waistband, drawcord, and functional side pockets, but they're also naturally thermal regulating, moisture-wicking and allergy-resistant.
With a sensational blend of bamboo fabric, this bamboo sleep shirt features a brushed finish that gives it an even softer feel than our already soft bamboo apparel.
The L.L.Bean Scotch Plaid Flannel Robe is surprisingly lightweight, considering its notable softness and warmth. It provides neck-to-calf coverage and is so comfortable you'll want to wear it past the holidays.
Still shopping around? Check out more of the best Sleep Week discounts in our roundup of mattress deals and the best sleep products we've tested.
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